Thanks for your request for clarification/last comment. From my private/grain days, I am very sensistive about customer issues.
Re: Preferred access. A bad choice of words. An example might be a better explanation. Two neighbors - one with hogs and the other with barley have developed a long term supply relationship. The barley grower is committed to providing access/first right of refusal to deliver heavy barley (if possible) even in years of tight supplies. The hog barn is commited to taking barley from this neighbor first even in years of large supplies. Supply agreements are made to ensure barley is requested/delivered when needed during the year. Pricing is done using western barley futures and an agreed to basis. The basis can be reviewed regularly to reflect market conditions. Each party is free to hedge using futures if it is felt it is a good business decision/risk management tool without impacting the other party. This is the kind of relationship I am talking about.
I hate the word premiums. I would like to think of value instead - that is having a customer pay a price above the market because we are able to deliver a consistent high quality product that exactly fits the custmers needs over a period of time when needed. The higher price we are able to achieve above Portland DNS is not a premium but rather a reflection of the value we provide the Japanese Food Agency in supplying their mills with a consistent quality product during the whole year.
Does this happen now? Yes - the JFA buys 110,000 /- t every month of 1CWRS 13 % protein CWRS wheat from Canada and has done so for a long time. Could this business be done outside the current pooling system? Yes but even the grain companies would have to develope a contracting program to make sure we are able to fill the ships as they arrive every week.
Can we increase sales to Japan at expense of the US? I can only answer with questions. First a comment - Japan is a very mature/stable market that buys a very consistent volume of grain every year - our growth in sales has to be at the expense of other exporters. Are US and Canadian wheat co-mingled or is it kept separate and delivered to mills based on quality characturistics? I suspect US wheat has a different market so we may end up selling a different grade/type of wheat to increase market share. Would the Japanese food agency source all their supplies from one country or do they make the decision to source from both regions as a method to reduce supply risk, risk of paying too much (increase competition) and for political reasons (spread sales around a bit)?
I look for others thoughts.
Re: Preferred access. A bad choice of words. An example might be a better explanation. Two neighbors - one with hogs and the other with barley have developed a long term supply relationship. The barley grower is committed to providing access/first right of refusal to deliver heavy barley (if possible) even in years of tight supplies. The hog barn is commited to taking barley from this neighbor first even in years of large supplies. Supply agreements are made to ensure barley is requested/delivered when needed during the year. Pricing is done using western barley futures and an agreed to basis. The basis can be reviewed regularly to reflect market conditions. Each party is free to hedge using futures if it is felt it is a good business decision/risk management tool without impacting the other party. This is the kind of relationship I am talking about.
I hate the word premiums. I would like to think of value instead - that is having a customer pay a price above the market because we are able to deliver a consistent high quality product that exactly fits the custmers needs over a period of time when needed. The higher price we are able to achieve above Portland DNS is not a premium but rather a reflection of the value we provide the Japanese Food Agency in supplying their mills with a consistent quality product during the whole year.
Does this happen now? Yes - the JFA buys 110,000 /- t every month of 1CWRS 13 % protein CWRS wheat from Canada and has done so for a long time. Could this business be done outside the current pooling system? Yes but even the grain companies would have to develope a contracting program to make sure we are able to fill the ships as they arrive every week.
Can we increase sales to Japan at expense of the US? I can only answer with questions. First a comment - Japan is a very mature/stable market that buys a very consistent volume of grain every year - our growth in sales has to be at the expense of other exporters. Are US and Canadian wheat co-mingled or is it kept separate and delivered to mills based on quality characturistics? I suspect US wheat has a different market so we may end up selling a different grade/type of wheat to increase market share. Would the Japanese food agency source all their supplies from one country or do they make the decision to source from both regions as a method to reduce supply risk, risk of paying too much (increase competition) and for political reasons (spread sales around a bit)?
I look for others thoughts.
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