Canola price

[melvill]

Yes, Jagfarms, I understand your frustration or your-kinda-luck with price rallies happening after a major decision has been made. I guess I can't emphasize enough how important answering the question about 'is it a profitable price?' before making a pricing decision.

Of course, the market won't always offer a profitable price when we have to move product. Still, though, knowing what a profitable price is is so important.

[melvill]

Oh, yes, one more thing. One thing I find from my conversations with producers is that the great majority are woefully short of "good" market information. By "good" I mean, something they paid for, not just the farm press. There are a number of very good, fee-for-service market info sources out there. Have a look at:

http://www1.agric.gov.ab.ca/$department/deptdocs.nsf/all/sis5223?opendocument